Is your firm talked about as a star performer? Do you have a clear sense of direction, to which the whole team is committed? Are you confident of growing market share? Are you able to execute the changes you need, or frustrated by the roadblocks?
Delivering the right strategy for long-term success is a business leader’s most important job. It’s also the hardest. Only one in nine businesses sustain growth for ten years or more. The bureaucracy and complexity that come with growth can sap energy and depress innovation. But none of this is inevitable. Enduring success is absolutely possible.
Delivering Great Strategy
I founded my law firm, and was at the heart of devising and implementing the strategy which took us from a suburban sole practice to a leading UK player in all our key markets. Since I began consulting, I’ve had the privilege of collaborating with many firms, large and small, to deliver clear, thoughtful strategic plans which propel them forward, build in resilience and produce lasting results. You can read more client testimonials here.
The Basic Questions
No two firms are the same, but the fundamental questions are always:
Where do we play? Which markets should we serve or avoid?
How do we win? How do we stand out? What is the compelling answer to “Why choose us?”
How do we make it happen?
Ninety per cent of successful strategy is implementation. Care and thought are vital, but there is no need for a drawn-out process. I’m an enthusiast for a fast-track approach which covers all the bases, involves the whole firm, focuses on actions, not talk, demands accountability, and starts quickly to deliver results. Many of my published articles deal with strategic issues. You can read them here.